Business course “Effective Marketing for Small and Medium-Sized Enterprises”
In the modern world, marketing is not only the art of selling, because not a single product is sold, but a set of benefits that the buyer gets! To succeed, the company must learn a new philosophy – the highest value should be considered fulfillment of consumer wishes. Companies must shape customers, meet their needs, and not just produce the product; Own the art of creating a market, not just a presentation of a product. It is for the deep understanding of what is needed today to offer you the business strategy of Dale Dickson “Effective Marketing for Small and Medium-Sized Enterprises”. Dale Dickson is an economics consultant, a graduate marketing and tax specialist, as well as a successful businessman, founder and chief financial officer of the Tax Surgeon, Atlanta, USA. In the program of the business course: – Development of the marketing philosophy. – The essence of the marketing management process. – Determination of demand and formation of consumer value. – Realization of opportunities in marketing. Different views on marketing. – The concept of marketing. The business session will be held May 27-31, 2019 from 9:00 to 13:00 with a break for coffee. Upon completion, each participant will receive a diploma of international standard “Global Master Business Seminars”. Venue: conference hall of Chernihiv CCI (Rinkova street, 7). The cost is 1140 UAH. for one listener (5 days). Register with our coordinators: ves@chamber.cn.ua, (0462) 60-43-30, (066) 351-23-30. |
